OUR BIG WHY
We create content experiences that spark and sustain the customer engagement you need to grow your business.
We are The Content Crew.
WHAT WE CAN DO FOR YOU
We can help you with market research and strategy, or consult with you to build a marketing plan—talk to us about what you want to do in your business (attract new clients, rebrand, promote new products, etc.) and we’ll create a plan of action to help you achieve your goals.
You want your brand to stand out and be memorable while still looking professional and reliable. We can help you position your brand in the marketplace and we offer a full suite of branding elements from logo design/redesign, brand guide, and identity collateral to social media icons/banners, signage, and more.
Any marketing campaign needs high quality, effective print and web collateral. Our design team offers expert-level graphic design support for the creation and production of anything from flyers, ebooks, magazines, web banners, and posters to presentations, packaging, event graphics and more.
Social Media Strategy & Content
Website Design & Management
Your site is YOU. You want to provide a rich, responsive, personalized experience for visitors and we can help. We can provide a branded, customized site built in a CMS, with a responsive user experience, back-end search engine optimization, SSL Security Certification and more. We can also train you in the usage of your CMS if you want the capability to add regular updates in-house.
Need to make a big splash? Our team can help you in creating press releases, press kits, fact sheets, blogs or any other materials you might need to get the word out about your company or its latest products and services. We can also help set up and monitor a reputation management program so that your brand identity and customer experience stays positive.
Our team has deep experience in the content creation space. We have years of experience in creating blogs, magazines, newsletters, brochures, web sites, ebooks, whitepapers and other gated or non-gated content for lead collection. We can research and write knowledgeably about the topics relevant to you and your audience.
WHO WE ARE
ERIN MASERCOLA, PhD
Erin has more than 20 years experience launching and growing entrepreneurial businesses. Having begun her career as a college English teacher and writer, she has since created and led…
JACQUI DAWSON, BFA, BSc
Our Creative Director, has more than 25 years experience in graphic design, publishing and visual marketing. Her experience includes brand identity and logo development, design…
Sarah is a savvy digital content strategist who plans and executes SEO and conversion moves that generate organic leads. She coordinates our website builds, working with you to develop…
MARY COMPTON, PhD
With a teaching background and more than 18 years of health care experience, Mary is a seasoned health care writer, editor, and manager with particular expertise in physician…
ANDREA BONNER, BA, COPC
As the Editor of Eye Care Leaders’ print magazine, Andrea specializes in bringing a fresh, fun, and modern perspective to a tried-and-true medium. She also creates and curates content to engage…
AKIVA FOX, MFA
Akiva Fox earned his MFA at Harvard University / Moscow Art Theater School. He’s taught us that excellent theater is always excellent marketing, and vice versa. Both avocations require him to…
Raheem Bridgefourth has over 15 years of website design, development, marketing, and SEO experience. He is an expert or skilled in all the current web and design technologies while…
Vanessa is a graphic designer/art director who previously worked for consumer magazine publisher Engaged Media. There, she learned to create layouts that entice consumers to pick up…
And finally, we would be lost without our Project Manager, Deepa Thakur. Deepa wears many hats in The Content Crew—coordinating with clients, freelancers, accountants and staff to make sure projects are spec’d…